How To Change Your Facebook Business Name Without Disrupting Your Page’s SEO

By BenOni | February 23, 2023

If you’re in the process of rebranding your business, you may be wondering how to change your Facebook business page name without disrupting your page’s SEO. After all, your page’s URL is one of the most important ranking factors for your page in search engines.

The good news is that it is possible to change your Facebook business page name without harming your page’s SEO. In fact, if you do it correctly, you may even see a slight boost in your page’s ranking. Here’s how to change your Facebook business page name without disrupting your page’s SEO:

Choose your new name carefully.

Your new name should be reflective of your brand and easy to remember. It should also be something that you can easily get a URL for.

Set up a 301 redirect.

A 301 redirect is a permanent redirect from your old URL to your new URL. This will tell search engines that your page has moved permanently and will ensure that your page’s ranking is not affected.

Update your page’s meta tags.

Your page’s meta tags are the HTML tags that contain your page’s title and description. Make sure to update these with your new page name and URL.

Update your page’s links.

If you have any other websites that link to your Facebook page, make sure to update the links with your new page name and URL.

Monitor your page’s SEO.

After you’ve made all of the necessary changes, it’s important to monitor your page’s SEO to make sure that there are no negative effects. If you see any changes in your page’s ranking, make sure to adjust your tactics accordingly.

By following these steps, you can change your Facebook business page name without disrupting your page’s SEO.