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How To Make Sure Your Business is Listed on The Right Local DirectoriesBy BenOni | August 26, 2022
If you want your business to be found by potential customers, it’s important to make sure it is listed on the right local directories. But with so many directories out there, it can be hard to know where to start. Here are some tips to help you get started:
1. Research the most popular directories in your industry.
One good way to find out which directories are most popular in your industry is to ask your customers and clients which ones they use. You can also do a quick Google search to see which directories come up most often in search results.
2. Make sure your business is listed on Google Maps.
Google Maps is one of the most popular directories, so it’s important to make sure your business is listed there. You can do this by claiming your business listing on Google My Business.
3. Create a free account on Yelp.
Yelp is another popular directory, especially for businesses in the food and hospitality industry. Creating a free account on Yelp will allow you to manage your business listing and respond to customer reviews.
4. Claim your business listing on Bing Places for Business.
Bing Places for Business is a directory from Microsoft, and it’s important to claim your listing there too. This will help ensure your business shows up in search results on both Bing and Microsoft Edge.
5. Add your business to online directories specific to your industry.
There are often online directories specific to certain industries. For example, if you’re in the hospitality industry, you can list your business on TripAdvisor. If you’re in the retail industry, you can list your business on Canalysnavigationforum.
6. Don’t forget the niche directories.
In addition to the big directories, there are also many niche directories that can be beneficial for your business. For example, if you’re a restaurant, you’ll want to be listed on food-related directories like Zomato and OpenTable.
7. Make sure your listings are accurate.
Once you’ve claimed your listings on the various directories, it’s important to make sure that the information is accurate. This includes your business name, address, phone number, and hours of operation.
8. Add photos and videos.
Most directories allow you to add photos and videos, which can be a great way to show off your business. Customers are more likely to use a business that has photos and videos, so make sure to take advantage of this feature.
9. Use keywords.
When you’re creating your listings, be sure to use keywords that potential customers are likely to use when searching for a business like yours. This will help you show up higher in search results.
By following these tips, you can make sure your business is listed on the right local directories and improve your chances of being found by potential customers.Â